L’Oréal prevails in class action over Paris labelling

THE WHAT? L’Oréal has succeeded in having a class action lawsuit that claimed the French beauty giant’s use of the word ‘Paris’ was misleading dismissed, according to a report published by Reuters.

THE DETAILS Manhattan-based US District Judge Analisa Torres ruled that the use of the word ‘Paris’ and French words on packaging would not deceive a reasonable shopper into believing that the product in question was made in France.   

THE WHY? Torres followed precedent in previous cases concerning the use of Hawaiian and Jamaican on product packaging and noted that the disclaimer detailing the country of manufacture was clearly and correctly provided on the label.

The post L’Oréal prevails in class action over Paris labelling appeared first on Global Cosmetics News.

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