Freshly launches refill system

THE WHAT? Spanish vegan brand, Freshly has unveiled a new refilling system, according to a report published by Vegconomist.

THE DETAILS The initiative will reduce the brand’s carbon footprint by 92 percent, the company said in a statement, per Vegconomist, when compared to glass containers. The refill pouches are said to be made of cardboard and vegetable fibers.

THE WHY? Miquel Antolin, Co-founder and CEO of Freshly, told Vegconomist, “The waste of the cosmetics industry is a huge shame. Although we know that the refill is not a definitive solution to this waste, it is a very important step forward and we are very happy to be able to offer our products to Freshly fans.”

The post Freshly launches refill system appeared first on Global Cosmetics News.

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